BUAD 6320 Logic & Advanced Communication
Today’s executives don’t just analyze, they influence. This course equips you with the dual power of rigorous reasoning and compelling persuasion. You will sharpen your logical toolkit to spot weak arguments and use advanced persuasive strategies to build strong cases and make recommendations that withstand scrutiny. Upon completion of the course, you will be able to craft and deliver concise, persuasive messages that drive strategic decisions and cultivate trust across cultures, functions, and organizational levels.